Werbung

Jürgen Lürssen

Research output: Contributions to collected editions/works › Contributions to collected editions/anthologies › Research

Original language	German
Title of host publication	Kulturmarketing
Editors	Hardy Geyer
Number of pages	14
Place of Publication	München
Publisher	Oldenbourg Schulbuchverlag
Publication date	2008
Pages	247-260
ISBN (Print)	978-3-486-58502-5, 3-486-58502-9
Publication status	Published - 2008

Bibliographical note

Literaturverz. S. 260

Research areas and keywords

Management studies

Cite this

@inbook{f26bae7a785e4c578c27aa8b563538cd,

title = "Werbung",

keywords = "Betriebswirtschaftslehre",

author = "J{\"u}rgen L{\"u}rssen",

note = "Literaturverz. S. 260",

year = "2008",

language = "Deutsch",

isbn = "978-3-486-58502-5",

pages = "247--260",

editor = "Hardy Geyer",

booktitle = "Kulturmarketing",

publisher = "Oldenbourg Schulbuchverlag",

address = "Deutschland",

}