Abstract
The international dynamics of industries is best described as a field of force. On the one hand structural forces, for instance technological intensity or cross-national differences in customers’ behaviour, create a potential for competitive actions. On the other hand competitive actions, for instance mergers and acquisitions or global advertising strategies, shape a new set of structural forces. Interactions between structural forces and competitive actions are the core of the international dynamics of industries. The strategy literature (Bartlett, 1986; Prahalad and Doz, 1987; Bartlett and Ghoshal, 1989, among others) considers two categories of force: forces that drive global integration and forces that drive local responsiveness. The two sets are combined ...
| Original language | English |
|---|---|
| Title of host publication | The Dynamics of International Competition : From Practice to Theory |
| Editors | Roland Calori |
| Number of pages | 24 |
| Place of Publication | London [u.a.] |
| Publisher | SAGE Publications Inc. |
| Publication date | 2000 |
| Pages | 66-89 |
| ISBN (Print) | 978-0761961659, 978-0761961666 |
| ISBN (Electronic) | 9781446280232 |
| DOIs | |
| Publication status | Published - 2000 |
Research areas and keywords
- Management studies
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