Why study management and entrepreneurship? This updated edited collection—aimed at management scholars, students, and practitioners—illustrates the relevance of different parts of the B.Sc. program on International Business Administration & Entrepreneurship at the Leuphana University of Lüneburg. To do so, Leuphana students juxtapose more or less well-known cases with modules included in the study program.
| Place of Publication | Lüneburg |
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| Publisher | OS insights |
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| Edition | 2 |
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| Number of pages | 455 |
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| ISBN (Electronic) | 978-3-9824435-6-0 |
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| Publication status | Published - 2023 |
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