Co-adoption pathways toward a low-carbon energy system

Low-carbon technology adoption is an essential element of energy transitions toward net-zero emissions around the world. To exploit the full potential of low-carbon technologies, households should ideally co-adopt multiple low-carbon technologies. Whereas previous research primarily investigated predictors of single-technology adoption in isolation, here we focus on the co-adoption of multiple low-carbon technologies, including solar photovoltaics, stationary batteries, heat pumps, and electric vehicles, to examine the interconnections between adoption decisions and the potential of certain technologies to serve as “entry points” for the co-adoption of multiple low-carbon technologies. Based on a sample of 1967 homeowners, we identified unique demographic and psychological variables associated with co-adoption. We moreover observed specific co-adoption patterns across time in that the adoption of one technology increased the likelihood of adopting another technology. This effect, however, was primarily driven by co-adoption in close temporal proximity, pointing to opportunities for targeted policies that support technology bundles.