Projects per year
Personal profile
Curriculum
Dr. Lennart Seitz is Research Associate at the Chair of Business Administration, in particular Communication and Cultural Management. After completing a Double Degree in European Business & Psychology and Business Administration, he earned his Master's degree in Management & Marketing from Leuphana University. In 2024, he was awarded a Ph.D. in Economics and Social Sciences. In his research, he explores the positive and negative downstream consequences of humanizing chatbots from a consumer perspective. Further areas of interest include general business psychology, experimental methods, and the digitization of healthcare.
Academic Background
- 2024: Ph.D. in Economics and Social Sciences
- since 2023: Research Associate in the "AddIChron" project, Leuphana University Lüneburg
- 2019-2022: Research Associate in the "Medibility" project, Leuphana University Lüneburg
- 2017-2019: M.Sc. Management & Marketing, Leuphana University Lüneburg
- 2014-2017: B.A. Business Administration, European University for Economics & Management, Luxembourg
- 2013-2017: B.Sc. European Business & Psychology, University of Applied Sciences for Economics & Management, Essen
Education/Academic qualification
Doctor of Economics and Social Sciences, Doctorate , Leuphana Universität Lüneburg
2020 → 2024
Award Date: 27.05.2024
Management & Marketing, Master, Leuphana Universität Lüneburg
2017 → 2019
Award Date: 06.09.2019
Business Administration, Bachelor, FOM University of Applied Sciences
2014 → 2017
Award Date: 08.05.2017
European Business & Psychology, Bachelor, European College of Economics and Management
2013 → 2017
Award Date: 08.05.2017
Keywords
- Business psychology
- Management studies
- Economics, empirical/statistics
Expertise related to UN Sustainable Development Goals
In 2015, UN member states agreed to 17 global Sustainable Development Goals (SDGs) to end poverty, protect the planet and ensure prosperity for all. This person’s work contributes towards the following SDG(s):
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SDG 3 Good Health and Well-being
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Research collaborations from the last five years
Recent external collaboration on country/territory level. Dive into details by clicking on the dots or
Projects
- 2 Finished
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AddIChron: Akzeptanz digitaler, datenbasierter Interventionen für chronische Erkrankungen am Beispiel Typ-2-Diabetes
Bekmeier-Feuerhahn, S. (Project manager, academic) & Seitz, L. (Project staff)
01.08.22 → 31.10.24
Project: Research
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Medibility: Investigation & design of an AI-supported, hybrid communication system in telemedical consulting
Bekmeier-Feuerhahn, S. (Project manager, academic) & Seitz, L. (Project staff)
Federal Ministry of Education and Research
01.08.19 → 31.05.22
Project: Research
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Implicit evidence for price-ending effects on quality and image perceptions
Seitz, L., Petrowsky, H., Neumann, M. & Loschelder, D. D., 28.02.2026, (E-pub ahead of print) In: Journal of Revenue and Pricing Management. 9 p.Research output: Journal contributions › Journal articles › Research › peer-review
Open Access -
Artificial empathy in healthcare chatbots: Does it feel authentic?
Seitz, L., 07.2024, In: Computers in Human Behavior: Artificial Humans. 2, 1, 17 p., 100067.Research output: Journal contributions › Journal articles › Research › peer-review
Open AccessFile -
Anthropomorphe Markengestaltung – Wenn Marken menschlich werden
Seitz, L. & Bekmeier-Feuerhahn, S., 02.2023, In: Transfer, Werbeforschung & Praxis. 69, 2, p. 48-55 8 p.Research output: Journal contributions › Journal articles › Transfer › peer-review
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Deal or no deal? How round vs precise percentage offers and price-ending mimicry affect impasse risk in over 25 million eBay negotiations
Petrowsky, H. M., Schweinsberg, M., Seitz, L., Funk, B. & Loschelder, D. D., 01.01.2023, In: Journal of Economic Psychology. 94, 10 p., 102584.Research output: Journal contributions › Journal articles › Research › peer-review
10 Citations (Scopus) -
Can we trust a chatbot like a physician? A qualitative study on understanding the emergence of trust toward diagnostic chatbots
Seitz, L., Bekmeier-Feuerhahn, S. & Gohil, K., 01.09.2022, In: International Journal of Human Computer Studies. 165, 102848.Research output: Journal contributions › Journal articles › Research › peer-review
99 Citations (Scopus)
Activities
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Journal of Business Research (Journal)
Seitz, L. (Reviewer)
2024Activity: Publication peer-review and editorial work › Peer review of publicationen › Research
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Journal of Service Research (Journal)
Seitz, L. (Reviewer)
2024Activity: Publication peer-review and editorial work › Peer review of publicationen › Research
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‘Please, Just Make Service Faster’: When Human-likeness in Chatbots Backfires
Seitz, L. (Speaker)
24.05.2023Activity: Talk or presentation › Conference Presentations › Research
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International Journal of Human-Computer Interaction (Journal)
Seitz, L. (Reviewer)
2023Activity: Publication peer-review and editorial work › Peer review of publicationen › Research
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Does Anthropomorphism in Chatbots Enhance Customers' Willingness to Pay?
Seitz, L. (Speaker)
27.05.2022Activity: Talk or presentation › Conference Presentations › Research
Prizes
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Lehrpreis für die Veranstaltung "Lehrforschungsprojekt Marketingmanagement #3 Interaktion mit Künstlicher Intelligenz"
Seitz, L. (Recipient), 2021
Prize: Leuphana internal Prize, Scholaships, distinctions, appointments › Education