Research output per year
Research output per year
Personal profile
Curriculum
- since June 2022: Head of the Institute for Experimental Business Psychology
- 2003 - 2004: Dean of Business Psychology
- Since 2000: Leuphana University of Lueneburg (formerly University of Applied Sciences in Lueneburg): Professor for Methodology and Market Psychology
- 1999 - 2000: University of Applied Sciences in Nuremberg: Visiting Lecturer in Business Psychology
- 1993 - 2000: GfK Nuremberg Market Research Institute: Senior Consultant
- 1993: Ph.D. ("magna cum Laude“)
- 1991 - 1992: Executive Manager of the PR agency "P.a.P. – Agency for Applied Psychology"
- 1988-1991: Max-Planck-Institute of Psychological Research Munich
- 1987: Diploma
- 1981-1987: Psychology University of Wuerzburg
Research interests
- Marktforschungsmethodik
- Kreative Werbung
Teaching
- Marktpsychologie
- Methodologie
- Allgemeine Psychologie
Keywords
- Business psychology
Fingerprint
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Research output
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The Effects of Altruism and Social Background in an Online-Based, Pay-What-You-Want Situation
Peschla, H., Süßmair, A. & Meier, G., 31.03.2017, In: American Journal of Industrial and Business Management. 7, 3, p. 245-269 25 p.Research output: Journal contributions › Journal articles › Research › peer-review
Open Access -
The impact of introductions in telephone surveys
Meier, G., 01.08.2013, Telephone Surveys in Europe: Research and Practice. Häder, S., Häder, M. & Kühne, M. (eds.). Berlin, Heidelberg: Springer Verlag, p. 265-274 10 p.Research output: Contributions to collected editions/works › Contributions to collected editions/anthologies › Research › peer-review
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Validierung eines Fragebogens zur Erfassung der Anzahl von Telefonnummern
Meier, G., 2007, Mobilfunktelefonie - eine Herausforderung für die Umfrageforschung. Gabler, S. & Häder, S. (eds.). Mannheim: GESIS – Leibniz-Institut für Sozialwissenschaften, p. 91-104 14 p.Research output: Contributions to collected editions/works › Contributions to collected editions/anthologies › Research
Open Access -
Steigerung der Ausschöpfungsquote von Telefonumfragen durch geschickte Einleitungstexte
Meier, G., 2005, In: ZUMA-Nachrichten. 29, 57, p. 37-55 19 p.Research output: Journal contributions › Journal articles › Research
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Die Quotenstichprobe
Meier, G. & Hansen, J., 01.01.1999, Stichprobenverfahren in der Umfrageforschung: eine Darstellung für die Praxis. A.-A. D.M. U. S. E. V. (ed.). Opladen: Verlag Leske + Budrich, p. 103-111 9 p. (Lehrtexte Soziologie).Research output: Contributions to collected editions/works › Chapter
Activities
- 1 Leuphana academic councils and committees
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Leuphana Universität Lüneburg (Organisational unit)
Meier, G. (Chair)
01.06.2022 → …Activity: Membership › Leuphana academic councils and committees › Leuphana Academic Committees