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Maintaining the Reputation of Reputation: About the Control of Consumer-generated Reviews in Travel and Tourism.
Horster, E.
(Speaker)
Activity
:
Talk or presentation
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Guest lectures
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Transfer
Description
gemeinsam mit B. Schemmann
Period
07.02.2011
Event title
4th Advances in Tourism and Marketing Conference - ATMC 2011: Transforming Experiences: Tourism Marketing from both Sides of the Counter
Event type
Conference
Conference number
4
Location
Maribor, Slovenia
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Research areas and keywords
Tourism studies
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