@inbook{5f745b705e514a47b95f9bafb43ca8e4,
title = "Relying on experts: How to effectively gather information for innovation projects from market specialists",
keywords = "Management studies",
author = "Cornelius Herstatt and Christian L{\"u}thje and Christopher Lettl",
year = "2010",
month = dec,
day = "14",
doi = "10.1057/9780230306547",
language = "English",
isbn = "9780230245907",
pages = "237--257",
editor = "Hugo Tschirky and Cornelius Herstatt and David Probert and Hans-Goerg Gemuenden and Colombo, \{Massimo G.\} and Durand, \{Thomas \} and Weerd-Nederhof, \{Petra C.\} and Tim Schweisfurth",
booktitle = "Managing Innovation Driven Companies",
publisher = "Palgrave Macmillan",
address = "Switzerland",
}